The Leisure industry is dynamic and presents different risk exposures when compared to other industry sectors, in particular the challenges in the public liability area.

PIB have a brought together a focussed team across the UK who have many years of experience dealing with sports, leisure and entertainment clients across a variety of disciplines.

We provide versatile and specialist insurance solutions for theme parks and attractions of all types and sizes, including petting zoos, water parks, piers and museums.

 We are able to arrange high risk, liability insurance for a wide range of entertainment and leisure related risks. We work with our clients to address risk alongside Insurance. Our extensive London market experience helps us create innovative and cost effective risk transfer solutions for our clients.

Our team has worked closely in this sector for over 30 years with notable success.   Our experience and knowledge supports our understanding of the risks and enables us to deliver tangible value to our clients.

On reviewing our recent successes, we can see that these were based on coverage and service and NOT solely price. 

We are a proud trade member of BALPPA and will work closely with the members over the coming years to contribute to the industry whilst informing and developing insurance and risk management solutions

Why PIB?

Our Leisure team will;

  • Consist of passionate and informed people – we know the sector
  • Offer cover that has been designed specifically for your business
  • Engage with you at every step – face to face meetings
  • Bring you closer to your insurer

 In addition;

  • You will have a dedicated experienced service team supported by claims professionals
  • Risk Management Assistance and advice where required


  • On you and your business
  • Leisure Parks, Piers and Attractions
  • Zoos
  • Museums
  • Hotels

Our People

Martin Hall, Cert CII – Director (Birmingham)

Martin is a founding Director of PIB Limited, has had a long standing affinity with the leisure and theme park sector for over 30 years (his first job was as a “Gofer” at a theme park in the Midlands –Martin has a wealth of knowledge and understanding how the sector works.

Mark Hicks – Director (London)

Another founding Director of PIB Limited, Mark has worked in the client service arena for 25 years and has a wealth of experience working with leisure clients both domestically and internationally.

Charlie Best, Chartered & ACII – Business Development Manager – Hotels – Cooke and Mason

Charlie heads up the hotel division based in the Retford and has over 17 years insurance experience.  Charlie has an in depth knowledge of the hotel industry and works with franchised groups, hotel management companies, investment firms, independently run hotels and boutique hotels. Charlie previously worked in the travel industry for Going Places.